SMS Local: Reverse Billing for SMS Messaging from smslocal's blog

Introduction

Reverse billing, also known as collect calls, is a billing mechanism where the call recipient rather than the call originator pays the charges for a telephonic connection or SMS messaging. Withreverse billing, SMS Local enables customers to receive text messages without getting billed for them.

Instead, the business sending the SMS gets billed. This differs from the typical process where customers pay to receive text messages, even those sent for marketing purposes. Reverse billing shifts the cost burden away from consumers over to brands.

SMS reverse billingparallels landline reverse billing in its mechanics. Here are the steps involved when a business uses SMS Local to send messages via reverse billing:

1. A company contacts SMS Local to establish a reverse billing arrangement. Details like volume and timing get negotiated.

2. SMS Local provides the business with a dedicated virtual mobile number.

3. The company adds this number to its SMS messages as the sender ID.

4. Recipients receive texts from this virtual number, at no cost to them.

5. SMS Local bills the business per message sent.

The key benefit is customers don't pay for any texts, even when a business sends SMS blasts to a large subscriber list. The brand bears all costs.

SMS Local implements reverse billing to help businesses connect to customers via SMS affordably while protecting consumers. Here are the main benefits:

With reverse billing, consumers don't need to look up sender IDs and verify if messages will incur charges. They can read and respond to SMS freely, knowing the costs fall back on the company contacting them.

Since brands pay the SMS costs, it reduces the chance of spam messages being sent to customers. Sending spam texts eats into a company's messaging budget with SMS reverse billing.

Customers don't have to opt into shortcodes, join groups, or take other steps to get SMS free of charge. Reverse billing allows businesses to reach any customer database through SMS conveniently.

By using reverse billing, SMS Local puts the consumer first. Customers receive information via SMS without billing frustrations. This promotes positive brand experiences.

With reverse billing, brands stay in control of messaging spending. Companies only pay for SMS texts initiated internally, without customers racking up costs.

Reverse billed SMS messaging through SMS Local helps businesses in several communication scenarios:

Healthcare clinics, repair shops, salons, and other service businesses can send free appointment reminders to customers. This reduces no-shows and keeps revenue flowing.

Banks, delivery companies, schools, and similar organizations can inform customers about account changes, shipment status, and other timely updates.

Retailers and e-commerce companies can send product announcements, coupons, and sales alerts to subscribed customers without billing them.

Political candidates, advocacy groups, and non-profits can mobilize supporters and share events at no cost to recipients.

Media outlets, polling firms, and other entities can pose questions to consumers, get feedback, and conduct research more affordably.

Any enterprise can provide SMS support, order tracking, and assistance to buyers without generating bills.

There are several reasons SMS Local excels at facilitating reverse billing services:

• Top-Tier Coverage - SMS Local boasts connections to every major US carrier. This enables reliable nationwide SMS delivery.

• Scalability - Customers can send everything from small test batches to millions of SMS easily.

• Fast Setup - Our streamlined onboarding lets brands launch reverse billing quickly.

• Dedicated Support - Clients get assigned account managers for white-glove service.

• Robust Features - Options like custom sender IDs, smarter routing, and analytics help optimize SMS efforts.

• Cost Savings - SMS Local's reverse billing delivers enterprise-level capabilities for a fraction of typical costs.

• Compliance Focus - Our tools, expertise, and best practices ensure SMS compliance.

• Trusted Provider - Leading brands across various industries rely on SMS Local as their go-to SMS partner.

These strengths make SMS Local the top choice for branded reverse billing SMS campaigns. Our passion for protecting consumers while creating SMS success for businesses shines through.

SMS Local makes it simple and affordable for enterprises to engage customers via SMS while protecting them from billing. To experience the benefits of feature-rich, compliance-focused reverse billing SMS, contact our experts today. SMS Local delivers innovative, customer-first text messaging solutions to take engagement further.