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Cookies, those little bits of data stored on user devices, have long been the workhorses of online advertising and website personalization. They track user behavior, remember preferences, and fuel targeted marketing campaigns. But in recent years, a storm has brewed over user privacy concerns, leading to a "cookie conundrum" for website owners. As third-party cookies crumble and regulations tighten, how can websites manage cookies ethically and navigate this evolving landscape?Understanding the Cookie ConundrumThere are two main type... more
