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Blinkit (formerly known as Grofers) has revolutionized the online grocery and essentials delivery market in India with its promise of rapid delivery. This business model is built on hyperlocal logistics, leveraging micro-warehouses and advanced technology to meet the increasing demand for convenience and speed. Here is a step-by-step guide to understanding the Blinkit business model and the key elements that contribute to its success.Step 1: The Foundation of Hyperlocal DeliveryAt the core of Blinkit's business model is the hyperloca... more
