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At its best, the blockchain is an evolution rather than just a technology. It has attracted a lot of interest over the past few years: it is decentralized and yet (ideally) contains countless procedures that assure confidence. If done correctly, the outcome reduces entry barriers in the fields of technology, governance, organizations, and even society by shifting the balance of power away from centralized sources. What Makes Blockchain A Powerful Technology?Blockchain is a distributed digital ledger technology that allows multiple p... more

Marketing is an important part of the success of any startup, and you likely already know that. However, suppose you have access to a brand new method of advertising your business. As the use of blockchain grows, we should expect to see an increase in the number of new businesses advertising their products and services using the technology.  There is little difference between traditional digital marketing and blockchain marketing. It also addresses certain subsets of the marketing industry, such as email, social media, and cont... more