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Key Components of Composable Content Operations Creating CX is a brand differentiator.Great content is how you create these experiences. What are the major components of composable content operations? Creating a great customer experience is the competitive differentiator for your brand. Great content is how you create these experiences, how you interact with your customers, and how you engage them in omnichannel conversations. That means the pressure is on for your brand to continuously deliver relevant, engaging content to the righ... more

Tech Enablers for Building Content Operations Framework A content operations solutiongives businesses the agility to perform and respond at a digital pace. Which tools can you use for building a content operations framework? Your goal as a marketer is to deliver exceptional customer experiences. Sounds simple, but we all know it’s an incredibly complicated process that involves: Aligning planning and budgeting with corporate goalsCreating, reviewing, storing, managing and sharing contentDistributing content across channels, devices... more