I cannot use the internet or deliver knowledge on subjects that have not been loaded into my system as an AI language model. I can, however, quickly describe the pay-per-click(PPC) paradigm.
A PPC model is used by 7Search, a digital advertising network, for its advertisers. The platform helps marketers to maximize their ROI (return on investment) by providing competitive PPC rates. By laying out the pay-per-click model in this way, 7Search makes it possible for marketers to reach their target market while keeping tabs on their advertising budget.
The Wall