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At UFC 257 fights on January 23, 2021, there was one of the best fights in the UFC history. The best UFC fights of all time, Conor McGregor and Dustin Poirier fought again. Even though McGregor lost the fight, the money he made was great for both him and the UFC fights.
People were really looking forward to the fight between McGregor and Poirier. In their first fight, in 2014, McGregor won by knockout in the first round. Fans were even more interested in the rematch because both athletes had changed a lot.
A nice campaign to promote 257 UFC was put together by McGregor and Poirier, which was different from McGregor’s normal rude style. Fans were eager to see how McGregor would do after being out of the cage for a year, and this new strategy helped build excitement and eagerness for the fight.
The fight and how it turned out: The fight itself was a thrilling match ultimate fighting championship. Using leg kicks to limit McGregor’s movement was exactly what Poirier did in the perfect game plan that led to the knockout victory in the second round. Many people were shocked when McGregor lost, but there was no doubt that the event made a lot of money.
How much McGregor made at UFC 257 fight: Also, even though he lost the fight, Conor McGregor got paid a lot of money. There are reports that McGregor made $5 million just for going to the fight. This wasn’t even close to how much he made from the event.
Not only did McGregor get his guaranteed purse, but he also made a lot of money from pay-per-view (PPV) sales and advertising deals. It is said that about 1.6 million PPVs were bought for UFC 257, making it one of the most popular UFC 257 main events ever. McGregor made about $20 million from the fight, which included his cut from the PPV sales and the money he made from sponsorships.
How the UFC makes money: Pay-per-view sales, ticket sales, and partnerships bring in a lot of money for the UFC. The group has become very good at pushing fights and making stories that keep people interested. Star fighters like Conor McGregor are very important to this plan because they can bring in a lot more money from PPV sales and overall.
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